2022
Zach LaVine
Bulls Drops
T-Shirt
exclusive product launched
on app and sold in team storeFor the playoff run during the 2021-2022 season, there was an opportunity to create a design centered around one of the Bulls' top-performing athletes, showcasing imagery from his on-court performance and athletic ability. The design aligns with the current NBA fashion trends seen in the walk-in tunnel.
During the basketball season, the Bulls use their team app to release exclusive merchandise to their most dedicated fans. Each drop is a specialized item strategically selected to align with current trends in both fashion and the sports industry.
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